Monday, September 22, 2008

NIGERIAN BLOGGERS CONFERENCE

The conference started with the second stanza of the national anthem and at the conference, my eyes was opened to opportunity on how to convert my blog to money making machine. For example read what Olugbenga Aijotan said about “Online Advertising Media; Beyond Google Adsense” which he presented at the bloggers conference. It focused basically on the need to embrace corporate advertising on blogs with high traffic. It goes beyond slapping adsense codes on blog sites. While adsense is the best way to start online advertising, it is important that bloggers that command traffic and constant hits to their blogs should consider blog sponsorship as a way of increasing revenue.
I personally see the emergence of a new blogging industry that the corporate world will want to associate with. It will give so much credibility that at some point, blogging will become a source of living for many bloggers.
Earlier on in the conference; Gbenga Sesan generally dished out blogging 101. He took the audience through the definition of a blog and how his passion for blogging was stirred by the fact that he wants to live footprints. Gbenga also saw blogging as an avenue to publish articles that most nigerian newspaper do not feel comfortable publishing. Gbenga did said something that thrilled me, and that was the fact that he does not blog on negative news as there are bad news about Nigeria already.
Olumide on the other hands, and from his presentation, did talked about owning a personal domain and the issue of “findability” as owning a domain name enables blogger to keep ranking in Search Engines even if blog sites were moved. He further stressed that Owning a domain name shows seriousness about blogging.
Anu did expose more on RSS & RSS readers. most blogs do come automatically with RSS, but not many people uses an RSS reader. Anu did speak about the ease of being updated about feeds from blogs that have just updated their blogs. RSS readers sure definitely save as much as 50% of time used in checking blogs to see if they’ve updated or not.
Other topic that were openly discussed include driving traffic to blogs, How to make money with blog, carving out a niche & new media.
Deolu spoke more about why blogs die in the first place.Consistency and patience matters. He also spoke on “online space” as similar to owning a land that has a value that is directly relational to the function of development, use and activity.
After the sessions, the conference was closed with the second stanza of the national anthem. we then did some paparazzi photo shoot (whatever you call it…lol) and then some networking. Don’t envy the man, who is eating fruits, he planted the tree 20 years ago. Plant your own now.

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